Letitia Frye
Auctiontainer, Author & Speaker
Letitia Frye is an auctioneer, motivational speaker, and author known as America's foremost Auctiontainer.
Over more than 20 years she has raised over $1 billion for charities including St. Jude, Make-A-Wish, Boys & Girls Club, the American Cancer Society, Big Brothers Big Sisters, the ALS Association, and Childhelp. She has worked more than 2,000 events, mentored 52 auctioneers, and is the only auctioneer to have worked with two U.S. presidents. Alice Cooper has said she can read a room of bidders and that no one can say no to her.
During the pandemic she ran more than 65 virtual fundraisers worldwide and raised over $15 million. She is the author of No Reserve: Take Ownership and Live YOUR Life Without Limitations. Her own story includes brain injury, personal loss, and cancer.
Trolls, Trauma, and Trophies | Greatest Hits
We’re back with a special Greatest Hits episode! Mike Lindstrom breaks down some of the most memorable, emotional, and entertaining moments from the Winter 2026 episodes of What’s Your Story.
From radio host JohnJay Van Es getting destroyed by K-Pop fans over a hashtag mistake, to Hall of Fame kicker Nick Lowery sharing life lessons on connection and gratitude, to TV anchor Kaley O’Kelley on the real challenges of raising teens in today’s world — this episode is packed with raw stori…
Leticia Frye On The Power of Saying Yes When Life Says No
Join us as Letitia Frye shares her incredible journey through adversity, her unique career as an auctioneer, and her insights on living a limitless life. Discover how surrender, humor, and resilience can transform life's challenges into opportunities for growth.
Key Topics
Letitia Frye's journey from California to Arizona
The unexpected start of her auctioneer career
Overcoming brain injury and personal loss
The role of surrender and humor in heal…